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Les nouvelles technologies vues par les consultants Wavestone

​​Service Integration and Management (SIAM): Managing IT outsourcing with efficiency and agility​ 

IT Transformation in the Face of Multi-Source Complexity 

Digital transformation is pushing companies to rely more and more on external service providers for the management of their IT services. This outsourcing has legitimate objectives: cost reduction, access to specialized skills, refocusing on the core business, etc. 

However, this strategy also leads to an increase in organizational complexity: 

  • Multiplication of suppliers and contracts, 
  • Lack of coordination between actors, 
  • Difficulty in managing performance from start to finish, 
  • Increase security, compliance, and quality of service risks. 

It is in this context that the SIAM – Service Integration and Management model is an innovative approach that offers a unified framework for the governance and orchestration of outsourced IT services. 

Why are traditional outsourcing models reaching their limits? 

Through the analysis of several organizational models (insourcing, multi-outsourcing without coordination, complete delegation to an integrator), several limitations were identified: 

  • Difficulty maintaining a unified strategic vision 
  • Dilution of responsibilities 
  • Low agility in the face of changing needs 

These findings highlighted the need for an adapted integration model, allowing control to be maintained while delegating good execution. 

The SIAM model: a structured response to complexity 

The SIAM model aims to centralize coordination between suppliers, harmonize processes and guarantee a constant quality of service, while maintaining strategic and operational control by the client company. 

More concretely, the SIAM is based on: 

  • single point of control (the SIAM integrator), 
  • Harmonized processes between suppliers, 
  • Clearly defined roles and responsibilities, 
  • Monitoring, reporting and continuous improvement tools. 

This organization allows the company to: 

  • Improve the overall governance of its IT services, 
  • Optimize costs by avoiding duplication or conflicts between suppliers, 
  • Ensure  greater traceability and alignment with business objectives.

Concrete cases that illustrate the effectiveness of the model 

Case 1: Siam Commercial Bank (SCB) 

SCB has embarked on a transformation of its systems by relying on several major cloud and technology providers. The SIAM approach has enabled it to: 

  • Centralized governance, 
  • Smooth coordination between suppliers, 
  • Strategic alignment with business challenges. 

The result: a successful modernization of the infrastructure, without loss of operational control. 

Case 2: Telecom Operator (Fortune 500) 

Faced with fragmented management of its suppliers, this operator has set up a centralised SIAM platform. He was thus able to: 

  • Gather data in a single repository, 
  • Monitor performance in a consolidated manner, 
  • Streamline exchanges in a multi-source environment. 

These two examples underline the concrete and actionable nature of the SIAM model in complex contexts. 

The key benefits of SIAM 

The SIAM model is acclaimed for its ability to: 

  • Create a clear management framework in a multi-source environment, 
  • Improve cross-vendor collaboration through common processes, 
  • Promote the adaptability of the model to the evolving needs of the organization, 
  • Reduce operational risks through better control of responsibilities, 
  • Increase IT performance, with measured gains: 
  • +40% IT productivity (ISG Research, 2023), 
  • +30% compliance with SLAs (Everest Group), 
  • +20% savings on supplier management.

Why is SIAM becoming essential today? 

Several factors explain the growing adoption of the SIAM model in large companies: 

  • Strengthening regulatory requirements, particularly in the financial or healthcare sectors, 
  • Explosion of multi-source environments, where each technological field (cloud, cybersecurity, AI, etc.) uses different service providers, 
  • Growing demand for performance and traceability of IT services, 
  • Acceleration of cross-functional projects (DevOps, hybrid cloud, automation), requiring rigorous coordination.

A structured and progressive approach 

Setting up a SIAM model cannot be improvised. This requires a clear roadmap, strong involvement of IT management and collaborative work with suppliers. 

Among the best practices: 

  1. Define a SIAM vision aligned with the sourcing strategy, 
  2. Choose a suitable model (in-house, hybrid or fully outsourced), 
  3. Involve suppliers from the upstream phases, 
  4. Harmonize service management processes, 
  5. Adopt a coherent tooling architecture (ITSM, AIOps, monitoring, etc.), 
  6. Drive continuous improvement through KPIs and regular rituals. 

The implementation can follow a 5-step roadmap (scoping, design, pilot, global deployment, stabilization), over a period of 6 to 9 months depending on the complexity. 

A fast-growing market 

The SIAM model is gradually establishing itself as a reference in multi-source IT strategies : 

  • In 2024, the global SIAM market is estimated at USD 4.2 billion, 
  • It is expected to reach USD 6.9 billion by 2030, an annual growth rate of 4.61% (source: KBV Research, 2024), 
  • 22% of large IT companies have already adopted this model, with increasing momentum in the next three years (Gartner).

Conclusion: manage outsourcing with peace of mind thanks to SIAM 

In a constantly changing IT landscape, where performance depends on multiple external players, the SIAM model is a structuring lever for transformation. It allows organizations to stay in control, streamline interactions, reduce risks… while maximizing the value of IT services to the business. 

Mastering outsourcing is no longer just about contracting, it is about integrating, orchestrating and steering. And that’s exactly what SIAM offers. 

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